About Us

The Vision

What is METAPYXL?

METAPYXL is the ultimate digital rights management platform—designed to protect, track, and monetize creative content. From independent creators to global enterprises, METAPYXL ensures security, compliance, and revenue growth with forensic watermarking, embedded licensing, and intelligent content tracking.

Your work. Your rights. Your revenue.

Our Story

METAPYXL: Born from Creative Experience, Built for the Future

METAPYXL was founded out of a real and urgent need—one that creative professionals know all too well. As photographers and artists with over 20 years of experience, Tiffany Walling McGarity and John McGarity encountered firsthand the frustration of seeing their work misused, uncredited, and shared without permission. Determined to take back control, they sought a way to embed ownership, track content, and simplify licensing—ensuring creators retain the rights to their work.

What started as a solution for their own challenges quickly evolved into a powerful technology platform. With Tiffany’s deep expertise in creative production and John’s leadership in branding and design, METAPYXL took shape as more than just a tool—it became an ecosystem that empowers creators, brands, and enterprises alike.

Jennifer Walling, as VP of Marketing and Strategy, brought the business acumen needed to transform METAPYXL from an idea into a scalable, revenue-driven company. Together, the team worked relentlessly to build a platform that not only protects visual content but also monetizes it in entirely new ways—leveraging forensic watermarking, embedded licensing, and AI-powered tracking to bring trust, transparency, and financial security to the creator economy.

Today, METAPYXL is not just solving problems—it’s reshaping the digital rights landscape, giving artists, brands, and enterprises the confidence to create, share, and profit from their work like never before.

Our Mission

  • Protect creators' rights with invisible watermarking and forensic tracking.

  • Simplify licensing and monetization for creators, brands, and enterprises.

  • Ensure transparency and authenticity across the digital ecosystem.

Why It Matters

For too long, digital creators have struggled with stolen work, lost credit, and unpaid usage.

METAPYXL changes that. With intelligent tracking, embedded rights management, and seamless licensing tools, we give creators and businesses a powerful way to protect and monetize their assets.

This isn’t just software—it’s a shift in digital ownership.